The Value of Colorado Cannabis Sales Data

Colorado is a pioneer in state legal recreational and medical marijuana, and the country has watched the Rocky Mountain high state closely to see the impacts of legalization. Cannabis sales data has shown that it is steadily seeing more than $100 million in marijuana sales each month.

Colorado is now prepared to share its cannabis consumer data with the world every month to be as transparent as they can possibly be about how legalized marijuana is impacting their economy and its people. Colorado has fallen under harsh scrutiny from the federal government and Jeff Sessions, but has shown time and again that it is complying with rules set forth by the Cole Memo.

The Colorado Department of Revenue is now releasing the state’s cannabis sales data from Jan. 2014 to the present and will release monthly reports going forward on the seventh business day of each month.

The Revenue Department’s Office of Research and Analysis will produce the reports which will show gross sales minus wholesale sales for retail and medical cannabis shops county-by-county.

“We know this information is highly desired by the general public, media and researchers. To that end, in our efforts to be as transparent as possible, we will now provide aggregate sales data. That, coupled with state tax revenue data already provided, will give an accurate picture of the financial footprint of this burgeoning industry.” – Mike Hartman, executive director of the Colorado Department of Revenue, in a press release

The state’s monthly sales data shows that retail sales in the state peaked last July – to about $140 million – but fell slightly in September to about $130 million.

A lack of transparency is one of the largest causes of distrust in the country towards the government and big business. Could Colorado set the standard benchmark for not only cannabis sales data but also how government and business should operate in general?


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Richard Lowe

Richard Lowe is a 14-year veteran of the financial sector with licenses as a commodity broker (Series 3) and investment advisor representative (IAR Series 65). Along with a focus on raising capital for the firms he was employed with, he also wrote and edited much of the content published by them. He holds a BA in Journalism from the University of Massachusetts. He has been a longtime advocate for marijuana legalization due to the social injustices associated with marijuana prohibition and the strong potential for the medicinal benefits of cannabis.

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